About me.

I joined the media industry in September 2013 as an AV assistant at MEC. My current role is the Head of Broadcast at Anything is Possible (AIP) a start-up media agency, where I am responsible for overseeing the planning and buying of TV, radio, cinema, VOD, press and OOH across all AIP clients. in addition to my client work, I am also heavily involved in industry initiatives frequently commenting and contributing my opinions to industry and national publications on the Future of TV Space. Between MEC and AIP, I was the head of broadcast at Total Media, the behavioural planning agency.

I am heavily involved in tackling some of the industry’s challenges around diversity and in particular the under-representation of ethnic minorities within adland. As part of this I am a mentor at Media For All (MEFA)

In 2019 I was named in the 30 under 30 list in Media and also won Rising Star of the Year (agency) at the MediaWeek awards. I was shortlisted for the IPA’s inaugural iList and was also a finalist at the Oystercatcher’s awards for ‘Change Maker of the Year’ 2020.